The challenges to promote business in the present day have expanded relative to the growth of technology. With the availability of new technologies, man has a whole range of accessible means at his disposal. It is up to the individual to choose which advertising method he deems will work best for him. Till some times back TV ads were generally considered the most effective type of ad but nowadays aerial advertising is considered to be the coolest way of advertisement.Airplane advertising is the most effectual way nowadays to get your message read by maximum number of people possible. Whatever information whether it’s for advertising a product, advertising for a concert or sporting event you want to let the world know, aerial banners gives you your money’s worth because the message will be read by a large number of people.Airplane advertising (sometimes, beach advertising) refers to banner towing at the back of an airplane. These banners can be long and thin, or large and rectangular. Airplane advertising with their colorful and elegant aerial banners with simple, easy-to-read and digest messages emblazoned across them is a novel way to promote your business.This type of advertising method will not only generate ripples but waves of interest. Therefore it is turning out to be the most widely used means to advertise nowadays. Even politicians in the United States candidates are turning to aerial ads to get their candidacy known and use it for campaigning. The aerial banners flying before and after the visit of the politician reinforce him as a candidate to vote. This culminates into votes.Benefit of aerial advertisement.Presently, aerial advertising seems the most viable option for any business minded professional who wants to gains the highest exposure.Firstly, it is cost effective. Unlike banners and billboards, the company only pays for the moment the message is towed up in the air, according to the most appropriate time. So, airplane advertising is cheaper than the other more popular advertising medium.Advertising in the sky is no longer just for small time companies who do not have funds to do full-blown advertising campaign even big companies are drawn towards it.Moreover as it’s unusual,people pay attention to aerial advertising. They tend to remember the message more than any other types of advertisement, because of its novelty factor as it’s not something you see often. When they are laying in the sun on the beach on a lazy warm day, they look skyward when airplane messages appear. Aerial banners have nearly 100% “seen” rate, in which majority of people will look to the sky when they are greeted with some plane advertising in the air.Also unique about this is that advertisers don’t have to worry that they are invading on their potential customer’s spaces. Neither do people feel as that their privacy, opinions or personal reading has been intruded upon.